As you may have noticed, the Reno-Tahoe AMA has received a new look! The AMA has rebranded as a unified front to become the most relevant force and voice shaping marketing around the world. We want to promote personal and professional growth, as well as a connectedness among members. Together, we will represent one brand. A […]
Pot. Weed. Mary Jane. Whatever nickname you call it by, marijuana is one of the most intriguing and controversial topics making headlines today. With legalization spreading across states, more entrepreneurs flock to meet consumer demand for the commodity. That opens up an opportunity to give the traditional “stoner” stereotype a new face – one that […]
Tolsa USA Brand Manager Job Posting in Reno, NV About Tolsa Group, a global leader in pet products for over 50 years, is currently seeking a dynamic marketing professional to join our Tolsa West Coast team in Reno, Nevada. The ideal candidate will be a Brand Manager who is as passionate about Brand Marketing as […]
Membership through the AMA provides you with a huge advantage for staying on top of the latest trends in marketing that affect not only your day-to-day marketing plans, but your entire business strategy. Through online templates and toolkits, a variety of content produced by top marketing thinkers and academics, the AMA is truly the go-to […]
Please join us for our May monthly luncheon featuring Stephanie Kruse, Principal and Chief Strategist of the Reno-based strategic communications firm KPS3. With over 30 years of marketing, public relations, and advertising management experience, Stephanie will discuss what’s changing in the marketing and communications professions, and more importantly, what’s ahead. Specifically, she will talk about […]
The University of Nevada’s Reynolds School of Journalism is a perennial powerhouse at the National Student Advertising Competition and this year, despite finishing as runner-up to UC Berkeley, was no different. See the campaign they and their cohorts at the College of Business presented to Mary Kay Cosmetics for raising brand awareness in the 18-25 […]
Who knew grammar could be so fun? Mignon Fogarty, aka Grammar Girl, and her 225K followers did. Join us at our AMA luncheon on April 15th to learn why. During this session, Fogarty will walk you through her journey as she created a niche for herself while simultaneously making grammar geek-chic. She will discuss her […]
Theory Track Application Track Times Course Agenda 2:00-2:55 Check-in & Networking Hour 2:55-3:35 What is Personal Branding Vanessa Vancour, UNR Developing Your Personal Brand Dr. Bret Simmons, UNR 3:45-4:25 The Power of Web Analytics Colin Loretz, Reno Collective Big Data & Trends Jarrod Lopiccolo, Noble Studios 4:35-5:15 How to Build a Grassroots Movement Kristin Stith, […]
This luncheon we happily welcome Mark Estee, who will discuss how he turned the idea of a “whole hog” restaurant into a community spotlight. He will share how he built genuine relationships in the community, that led to a larger food movement in Reno. He will discuss the lessons he learned about connecting with your […]
During this session, Maarten and Sean (IGT, Corporate Marketing) will provide a practical guide to rebranding from a ‘client’ point of view. With a recently completed rebranding effort fresh on their minds (and tons of prior experience), the two speakers will share their process, practical ideas and –above all- lessons learned along the way. This […]
